Fashion,  Travel

South of France Fashion: 17 best items to pack

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South of France Fashion

Hello from Bordeaux, and welcome to the south of France fashion guide.

I live in southwest France, where sweet Bordeaux wine overflows and the ocean waves make a spectacle. However, this all pales in beauty compared to the beautiful landscapes, ancient history, and blue Mediterranean waters that adorn the south of France.

For obvious reasons, the south of France is one of Europe’s most coveted luxury destinations. It houses beautiful towns on the french riviera, like Nice and Menton, that remind us of old french grandeur, small historic coastal villages like Collioure, and luxurious cities like Cannes, Saint Tropez, and Monaco are playgrounds for celebrities and moguls.

The above points may seem superficial, yet the south of France is also a perfect holiday destination for everybody; Families with kids, best friends, business associates, and couples.

If you fall into one of the above groups and wonder what to pack for the south of France, you’re on the right page.

french riviera fashion

Your south of France Fashion Guide

French people are well known for their effortless style that screams sophistication and elegance, and you’ll find a good representation of this in the south. The goal is to combine high-end basics and elegant clothing with maximum comfort. This is your sign to unpack those stilettos and bodycon dresses and replace them with some fashion pieces from the list below.

South of France Fashion


1. Little white dress: white dresses are the ultimate summer piece; they can be easily styled for elegance and dressed down for simplicity. Anywhere you find a french riviera style guide, there’s a high chance you’ll find a white dress on the list. Whether it’s a short wrap-around style or a lengthy cutout style, you’ll fit nicely and fashionably in southern France.

2. Blue-striped one-shoulder top: there’s something about blue stripes and french people, eh? What if they come in an elegant one-shoulder top well suited for summer months? This top is incredibly over the top, dressy, and very well suited for the ever-stylish coastal cities of the french riviera.

3. Midi dress: This is one of my favorite summer pieces because it’s incredibly versatile. Unlike maxi dresses or mini dresses, maxi dresses look effortlessly stylish with little effort. Mango has a handful of beautiful midi dresses, but you can find a more affordable option linked.

4. One-piece swimming suit: Who else thinks two-piece swimsuits are overrated? There’s just something about a well-fitted monokini that is chic and timeless. One-piece swimsuits are inspired by vintage glamour, and they flatter all body types. For new mums or ladies that need a little tummy tuck, one of these swimsuits will be perfect.

5. Blue denim: Denim is a wardrobe staple for any season and body type. It is the one piece of clothing ready to be worn on the spot. Whether you want to style them with a ruffled black top for that simple museum visit or over a white t-shirt for a daytime trip to the beach, you’ll find that blue denim is a summer staple in the south of France.

6. White T-Shirt: An essential for every wardrobe, white tee shirts are timeless and an absolute fashion piece for spring and summer. They can make the wearer equally casual and sexy.

7. Straight white pants: Firstly, white is a color that reflects light and helps the body stay cool in warmer temperatures. This explains why you’ll see a lot of whites in the south of France from the late spring months right up to summer.

White pants are versatile pieces for the south of France style. Wear it with your one-piece swimsuit or a plain white t-shirt for a daytime stroll. I love to style white pants with corseted or sleeveless tops for evening outings.

8. Cover-up kaftan: Because the most beautiful cities of the south are coastal cities, beach wear is a wardrobe essential for your summer vacation. A cover-up kaftan serves precisely what it is named to do. Feel like taking a stroll right after your beach outing? A cover-up kaftan gives you the perfect covering to remain classy yet comfortable.

9. Midi skirt: like midi dresses, you’ll be using a lot of midi skirts on the french riviera. They’re simple yet sexy. Wear them with flats or sneakers in the summer for a simple look. Wear over small heels for an elevated look.

South of France style


10. Sunglasses: Every fashionable person owns several pairs of sunglasses, and they need no justification to be on this list, so I’ll leave it at that. Thank you 🙂

11. Espadrilles: These shoes are arguably the most popular summer shoes you’ll find in France. They’re very comfortable for those summer walks and can be dressed for elegant soirees. Espadrilles can be styles for dresses and pants and should be part of your south of France packing list.

12. Straw hat: Nothing says summer and beach day more than straw hats. You’ll see a lot of these in the south of France. They’re a must-have summer accessory because they not only protect from the harsh sun you’re sure to be facing, but they also complement and complete your summer outfit.

13. Flat sandals: Flat leather sandals are a very important accessory to pack for your trip to the french riviera or any other southern coast. There’s a lot to see and do in the south of France, so it will be a damn shame to step out in stilettos and heeled shoes. Comfort is very important.

14. Straw bag: Straw bags are a summer staple. They are a french riviera fashion essential and go well with most summers. Opt for a straw hat big enough to fit in a handful of skincare essentials such as sunscreen and body oils.

Other items to carry

15. Invisible face sunscreen: sunscreens are very important for the summer months because they protect our skin from sunburns and hyperpigmentation. The summer months in the south of France are pretty hot, so protecting the face should be a priority.

16. Invincible body sunscreen: we often concentrate on getting our face the best skin protection and forget our body. Body sunscreens are great for preventing discoloration of the skin.

17. Shimmering body oil: Don’t forget to bring some glow in a bottle to the french riviera and thank me later. Don’t be caught looking ashy after that mid-day swim in the Mediterranean sea.


In conclusion, even though south of France fashion is remarkably similar to most coastal cities, the fashion scene is a rich tapestry of classic pieces and modern clothing.

From the poise of Parisian looks to the laid-back vibes of southern beach towns, you’ll find enough fashion sophistication in simplicity. And with a classy and elegant choice of wardrobe items inspired by the above, you’ll blend in like a french woman.

I hope you enjoyed our south of France fashion guide and are inspired by this list for your next trip to the south of France.

Bon Voyage



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One Comment

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